Lead-technology to increase sales success!
This page informs of how our technology services enable you to expand your market and reach more prospects
Superior sales data
We utilise state-of-the-art technologies to enhance our database of B2B lead data. Our mission is to provide you with actual and actionable data. Using AI technology our data is generating event-leads, fills in the blanks and enriches it with custom information. Our technologies can be embedded directly into your organisation and make valuable sales-leads available on demand.
Collector technology suite
Data is available in many forms and formats. The BlueMarloc lead technology collector suite is a growing array of API's and interfaces to collect and process data from various sources. The collector suite software is updated regularly. The collectors use various techniques both classic (API's, ETL, Crawlers) and modern such as AI-Vision-oriented site readers.
Actualizer tech
Our 'actualizer' tools update and synchronise our database with various online and offline sources. We extract lead data from the internet like Google does and integrate this with various databases. Our databases keep an online connection to those sources, which enables the technology to detect changes in the prospects and provide you with advanced leads. Our actualizer tools integrate and combine various sources to give you the most complete insight into your prospective clients and create personalised sales material.
Enricher tech
Data acquired from sources is enriched with additional information using the enricher suite to increase sales success
- BlueMarloc financials toolset
- BlueMarloc social media toolset
- BlueMarloc SEO/SEA toolset
- BlueMarloc reviews toolset
- BlueMarloc trends toolset
- BlueMarloc who's-who toolset
- BlueMarloc UBO/Management toolset
- BlueMarloc Linked-In toolset
- BlueMarloc Hospitality toolset
Analysers with Machine Learning
Our analyser suite identifies value-added events and information. We analyse changes in company structure, ownership, management and staff. We analyse the effectiveness of sales campaigns to add additional data to improve the selection and scoring of leads. Our analysers on social media data are tuned to identify events of interest to sales, like reviews, responses and company events.
CRM synchronizer tech
Our data is maintained in our BlueMarloc BluePages platform. The platform synchronises with various CRM systems of our clients such as Hubspot, Salesforce, Lime, Zoho CRM, Dynamics, etc. Our synchronisers provide alerts to sales staff of important changes in their clients or prospects. Enter data only once!
Sales Material Generators
Having a full view of a prospect enables our sales material generators to generate compelling personalised sales materials. Due to the technology, this has become the most cost-effective tool to improve close rates. The sales material generators offer various formats and are configurable to our client's needs.
Big Data B2B databases
BlueMarloc maintains BigData databases. A large stream of updates is processed daily which offers a wealth of information. We offer our databases and database expertise to help clients set up their lead database platforms. Our data is both structured and unstructured where tools such as Hadoop, R and Python are used with SQL and NOSQL data.
BluePages™©
Blue Marloc has integrated years of sales experience into the lead database and direct sales platform: BluePages™©. It is designed from the ground up by sales professionals for sales professionals. It does sales analysis, monitoring, lead scoring, lead filtering, lead selection, direct sales contracting and follow-up. And delivers personalised sales material.
The lead data is available as:
- the BluePages™© platform
- as spreadsheets downloads
- as APIs with CRMs
- integrated into your CRM
Feel free to use our data, our technologies and request custom tools for your organisation.
Would you like more information about our technologies available to you? Contact us. We will answer swiftly.