Market research & Lead Intelligence to increase sales success!
Would you like to hear more about how our market research enables you to expand your market and reach more prospects?
Market research
Our intelligence team will carry out a comprehensive study to identify your addressable market, the size of your market, and what additional markets can be addressed:
- it details the exact market size
- additional factors of interest
- trends in your industry
- competitors and their activities
This will aid in selecting the right leads for sales plans utilising our comprehensive database.
Go-to-market strategy
This research provides excellent insight into opportunities to optimise the go-to-market. This research determines how we are going to segment your pool of intelligently selected leads and provide your sales team with a clear plan per segmentation.
Competition research
This research will show who your competitors are and what they are up to. We are looking into your competition to distinguish your strengths and find any open market potential that your competition might not be fulfilling.
- Which are the unique qualities of your product and service?
- We analyse the competition.
- We conduct a SWOT Analysis.
- Inform you about the 'next big thing' in your industry.
- We investigate where your competition is missing opportunities.
- We look for 'gaps' in the market for your product or services.
This will guide the intelligence team when ranking and filtering the selected data.
Prospect research and location research
We deliver an actionable understanding of any location and prospect. This will aid you in making smart decisions we selecting your potential prospects:
- Geospatial data analysis includes elements such as demographics, traffic, and weather.
- Using databases, statistics, online searches and local field research.
- Visualize the volume of relevant data.
- Enhance your sales material with personalised buyer persona criteria as well as location criteria.
Location and prospect research gives excellent insight into arguments for your decisions and prospect sales material.
Personalised sales material
Our team provides you with all the client's customized intelligent sales material such as ROI, location surveys and commercial presentations. Every survey is delivered as a single ''study'' and as a repeated step in the sales process.Do you have a question or need additional information?
Would you like more information about our company lead data, market research and applications? Contact us. We will answer swiftly.